Website Privacy Statement
I. Scope of this Privacy Statement
This Privacy Statement describes the types of personal information BMG Metals, Inc. (“BMG,” “us,” “we” or “our”) collects through
http://www.bmgmetals.com (the “Site”), and how we
collect, use, and share that information. This Privacy Statement does not
govern our collection of personal information through any website or other
means, other than through the Site.
By using the Site, you explicitly accept, without limitation or
qualification, our practices surrounding the collection, use, and sharing
of personal information provided by you in the manner described in this
Privacy Statement. If you do not agree with the terms of this Privacy
Statement, please do not access, browse, or use the Site.
II. Personal Information We Collect
A. Information You Give Us
You do not have to give us any personal information to browse this Site.
However, you may be asked to provide personal information to submit or
request information from us, or to use the services offered through this
Site. Once you provide us with personal information about you, you are no
longer anonymous to us. This information may include:
: When you become a customer of BMG, you are required to provide
information such as your name, email address, shipping address and
telephone number. When you register for use of the Site, you may be
prompted to provide similar information, as well as a password and
customer account number.
: If you make purchases through the Site, you will be required to
provide payment card information so that we may process the
transaction, including without limitation the name of the cardholder,
payment card number, CVV number, payment card expiration date, billing
address, shipping address, and the recipient’s name.
Surveys, Testimonials and Product Reviews
: You may choose to provide responses to surveys and solicitations for
testimonials or product reviews that BMG sends to its Site users from
time to time. Any information you provide in the course of providing
such information will be submitted to BMG and may be made public to
users of the Site and other third parties.
: Additional information that you provide to us, including through
feedback, messages, emails, requests or questionnaires that you may
B. Location Information.
Our third party services providers may collect and provide to us your
physical location information if you use the Site on a location-enabled
device (including GPS, cellular, and Wi-Fi networks) or from your browser.
C. Automated Information Collection
We may collect certain information about your use of the Site through the
use of tracking technologies or by other passive means. We may use
analytics applications such as Google Analytics to help collect and analyze
this information. This “passively collected” information includes, but is
not limited to, the domain name of the website that allowed you to navigate
to the Site, search engines used, the internet protocol (IP) address used,
the length of time spent on the Site, the pages you looked at on the Site,
other websites you visited before and after visiting the Site, the type of
internet browser you have, the frequency of your visits to the Site, and
other relevant statistics, including the following:
. When you access the Site, our servers automatically record
information that your browser sends whenever you visit a website. These
server logs may include information such as your web request, IP
address, browser type, browser language, the date and time of your
request, your computer operating system, mobile device and mobile
operating system, name of your internet service provider or your mobile
carrier, and one or more cookies (small text files containing a string
of characters) that may uniquely identify your browser.
. The Site may include links in a format that enables us to keep track
of whether these links have been followed by IP addresses. We use this
information to improve the quality of our products and design.
. We may receive location data passed to us from location-enabled
devices or that you have enabled, from your browser, or from third
. When you visit or access the Site, we automatically receive the URL
of the site from which you came and the site to which you are going
when you leave the Site. Additionally, advertisers receive the URL of
the page you were on when you click on an ad on the Site.
. When you visit or access the Site, we send one or
more cookies (small text files containing a string of characters) to
improve the quality of the Site by storing user preferences and
tracking user trends. Most web browsers accept cookies automatically,
but can be configured not to do so or to notify the user when a cookie
is being sent. If you wish to disable cookies, refer to your browser
help menu to learn how to disable cookies. Please note that if you
disable cookies, you may not be able to use some customized features
available through the Site.
. Web beacons (also known as “pixel tags” or “clear GIFs”) are 1x1
single-pixel graphics that allow us to count the number of users who
have visited or accessed the Site and to recognize users by accessing
our cookies. We may employ web beacons to facilitate Site
administration and navigation, to track the actions of users of the
Site, to compile aggregate statistics about Site usage and response
rates, and to provide an enhanced online experience for visitors to the
Site. We may also include web beacons in HTML-formatted e-mail messages
that we send to determine which e-mail messages were opened.
. We may compile certain personal information and other information
collected through the Site on an aggregate basis. This information may
include, without limitation, the number of people who have visited the
Site and other user demographics. Such aggregate information does not
identify you individually.
III. How We Use Personal Information
Personal information collected through the Site may be used by us
and our affiliates for purposes of:
· Managing your account and providing the products and services you select
through this Site;
· Responding to your questions and feedback;
· Contacting you, whether by email, postal mail, or telephone with
information about this Site, our products, or our services;
· For such purposes as you may authorize at the time you submit the
· Auditing, research, and analysis to maintain, protect, and improve this
Site and our services;
· Ensuring the technical functions of our network;
· Improving and customizing the content and layout of the Site;
· Tailoring advertisements to you;
· Developing new products and services; or
· Compiling personal information and other information collected through
the Site on an aggregate basis.
IV. Personal Information We Share
We do not sell, rent, trade or otherwise share personal information
collected through the Site, except as described below:
In Connection with our Offerings
. The Site involves the sharing of certain personal information
collected through the Site with (i) other users of the Site, and (ii)
as you otherwise provide your consent. Information which you upload,
post, e-mail, submit or otherwise transmit in connection with the Site
to a public message board, chat area or other public area of the Site
will be made public to users of the Site, including certain metadata
related to such activities (such as timestamps). You are solely
responsible for any such information you choose to post on or through
the Site. All information that is posted to a message board, chat area,
or other public area of the Site may be shared by us with others.
Subsidiaries and Affiliates
. We may share personal information with our subsidiaries and
affiliates for the purposes for which you provided the information or
as reasonably necessary for our internal administrative and business
. We work with third parties that provide services on our behalf. Such
services may include website hosting, marketing, website usage
analytics, payment processing, and order fulfillment providers. We may
share personal information and non-personal information with these
third parties for the purpose of enabling them to provide these
services. We do not bear any responsibility for any actions or policies
of such third parties.
. We may share personal information in accordance with any consent you
Required by Law
. We may disclose personal information or any information collected
through this Site if we are required to do so by law or pursuant to
legal process, in response to a request from government officials or
law enforcement authorities, or as necessary or appropriate in
connection with an investigation of illegal activity.
. We may disclose or transfer personal information or any information
collected through this Site to third parties who acquire all or a
portion of our business, whether such acquisition is by way of merger,
consolidation, or purchase of all or a portion of our assets, or in
connection with any bankruptcy or reorganization proceeding brought by
or against us.
Internet Based Advertising
. We may participate in Interest-based and behavioral advertising. This
means that you may see advertising on the Site tailored to how you
engage, browse or shop, or you may see advertising for us on other
websites, applications and social media based on your behavior across
websites, applications and social media. We may target ads based on
data we have collected, or data provided by third parties alone or in
combination with the data we collect ourselves. If you choose to
interact with specific third parties who advertise through the Site,
the information you provide to them is subject to the conditions of
their specific privacy policies.
In connection with the foregoing activities, third parties, often called
“ad servers” or “ad networks,” may place and access cookies, web beacons,
or other tracking technology on your device to collect information about
your use of the Site and your use of third-party sites. The information
about your use of the Site may be combined with information about your use
of third-party websites to provide targeted advertisements and content that
may be of interest to you (this is known as “behavioral advertising”). The
information they collect from the Site may identify you personally, or they
may associate it with personal information collected in other ways or
received from other third parties. We do not control these third parties or
By using the Site you agree to usage tracking and targeted, behavioral
advertising. If you do not wish to have cookies track your usage for these
purposes please see the Section II.C of this Privacy Statement to refuse
all or some browser cookies or do not use the Site.
Some advertisers may provide you with the choice to opt-out of having your
information used for behavioral advertising. If you would like more
information about behavioral advertising, or for information about how to
opt-out of behavioral advertising, please visit the Network Advertising
Initiative's (“NAI”) consumer Web site at
, and in particular, NAI’s Ad Network “Opt-Out” page at
. Even if you opt-out of behavioral advertising, we may still collect and
use information about your use of the Site to the extent otherwise
permitted by this Privacy Statement (such as to analyze Site traffic and
usage, conduct website analytics, administer the Site, etc.). In addition,
if you opt-out of receiving behavioral advertising from a particular
advertiser, the advertiser may still provide advertisements to you, but the
ad will not be targeted to you based on your online activities.
V. Aggregate Information
We may compile personal information and other information collected through
the Site on an aggregate basis. This information may include, without
limitation, the number of users who have registered for the Site,
demographic information about users of the Site, and individual purchase
preferences. Such aggregate information does not identify you individually.
We may use aggregate information and share aggregate information with third
parties for any of the purposes specified in this Privacy Statement, and
for any other lawful purpose.
VI. Your Choices
A. Information You Provide
You can always choose whether or not to provide information on the Site.
However, if you choose not to disclose certain information, you may not be
able to register as a user of the Site, which may limit your access to
certain portions of the Site.
B. Communications From Us
If at any time you decide that you no longer wish to receive marketing
e-mail notices from us regarding the Site, you may indicate this preference
by opting out in accordance with the instructions at the bottom of such
C. Do Not Track
Our Site does not honor “do not track” signals or other mechanisms.
However, as described in more detail in Section II.C of this Privacy
Statement, you can configure your browser not to accept cookies or to
notify you when a cookie is being sent.
VII. Information Storage and Security
We employ reasonable security precautions to help protect against the loss,
misuse, and alteration of personal information provided on or through the
Site. These security measures include encryption of payment card
information via Secure Socket Layer (SSL) technology. However, no method of
transmitting or storing data is completely secure. As a result, although we
strive to protect personal information about you, we cannot guarantee the
security of any information you transmit to us through or in connection
with the Site. If you have reason to believe that personal information is
no longer secure, please notify us immediately by contacting us in
accordance with the last section below.
VIII. A Special Note about Minors
Minors (under the age of 18) are not eligible to use the Site, and we ask
such minors not submit any personal information to us.
IX. External Links
The Site may contain links to various websites that we do not control. When
you click on one of these links, you will no longer be transacting business
through the Site. Third party websites maintain their own privacy policies,
and we do not exercise any control over any of the third party websites
that may be linked to the Site. If you visit a website that is linked to
any personal information. Please be aware that we are not responsible for
the privacy practices of such other websites, and we are not liable for
their misuse of personal information about you.
X. Special Admonitions for International Use
The Site is hosted in the United States and is intended for use by
residents of the United States of America only. All matters relating to the
Site are governed exclusively by the laws of the State of North Carolina in
the United States of America and not the jurisdiction in which you are
located. If you are located outside of the United States of America and you
contact us, please be advised that any information you provide to us will
be transferred to the United States of America and that by submitting
information, you explicitly authorize such transfer.
XI. Updates to this Privacy Statement
We may change or update the Site or any of our policies and procedures
without prior notice. We will post a notice on this Site to advise you of
any significant changes to this Privacy Statement and indicate via the
“Last Updated” legend at the bottom of this Privacy Statement when it was
most recently updated. Your continued use of the Site signifies your
continued assent to the terms of this Privacy Statement, as updated or
amended at that time.
XII. Questions Regarding this Privacy Statement
If you have any questions or comments regarding this Privacy Statement,
please send us an email at firstname.lastname@example.org.
This Privacy Statement is effective as of July 18, 2017.
Last Updated: July 18, 2017